The Agentic Revenue CompanyRevenue as a Service
Use case 1 of 4 · Folgegeschäft

Repeat Business

Recurring demand is one of the most reliable sources of revenue – if it is recognised and addressed in time. This applies to products as well as services, even without a subscription.

The situation

Many customers buy or commission again – just not always from you and not always at the right moment. Day-to-day business often leaves too little capacity to keep track of every recurring need.

Services make this particularly hard: repeat engagements can rarely be mapped to a subscription and depend on someone asking at the right time.

The goal

Recognise recurring demand early and turn it into repeat purchases and service orders.

How REVAGO approaches it

  1. Derive from customer data and past cases when renewed demand is likely.
  2. Approach customers at the right time according to defined rules – with approval where it matters.
  3. Classify responses, plan next steps and follow up consistently.

Capabilities that can be used

  • Analyse customer data and prepare briefingsAgents analyse the connected customer data and summarise what matters before the next conversation.Limit: Works with the data sources connected as part of your engagement. We clarify up front which systems these are and what set-up they need.
  • Organise cases and plan next stepsAgents create and update cases, track status and ownership and schedule follow-ups – so it is clear what happens next and who does it.Limit: Within the agreed process and the actions approved for it.
  • Support follow-ups and remindersScheduled next steps and reminders keep opportunities from going cold.Limit: Automatic reminders are enabled deliberately within the process.
  • Send e-mails according to defined rulesTemplates, recipient and dispatch checks, approval paths and a traceable send queue: every e-mail goes out according to defined rules.Limit: Each process defines which messages are sent automatically and which need approval.
  • Read a mailbox and classify repliesAgents classify incoming messages, extract key information and process attachments and bounces.Limit: For the mailboxes you explicitly connect for this purpose.
  • Prepare replies – send certain replies automaticallyAgents prepare replies in ongoing conversations. Clearly defined standard cases are answered automatically.Limit: Individual replies go out only once a person has approved them.
  • Make scopes of action, approvals and states traceableFor every role and action it is defined whether an agent prepares, recommends, executes with approval or acts autonomously within limits. Approvals and states remain traceable.Limit: The principle by which we design every engagement. It does not replace certification or legal review.

Which capabilities are used in your engagement, and which connections they require, is defined per engagement. Not every integration exists yet.

Accountability and fees

Goals and mandate come from you, as leadership; AI-first coaching in phase 0 creates clarity for this. REVAGO designs, builds, integrates and runs the system. During ongoing operation: you pay for results – not for activity.


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